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- Keeping Your Writing Simple by Robert Brents
- The good folks who buy your how-to manual do not want to read anything complicated or hard to comprehend. They bought your manual to help them solve a specific problem, quickly, easily, and efficiently.
- Legible and Readable Fonts for Catalogs by Janice Jenkins
- Fonts are essential elements in any catalog print project. Along with the graphics, images, and colors, the typeface you choose for your catalogs are there not just to make your promotional materials look pretty and attractive to the eyes.
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